{"id":734,"date":"2021-08-26T13:05:00","date_gmt":"2021-08-26T13:05:00","guid":{"rendered":"https:\/\/relaunch.invictus-lead-generation.com\/?post_type=lexikon&#038;p=734"},"modified":"2024-09-17T10:48:25","modified_gmt":"2024-09-17T09:48:25","slug":"sem","status":"publish","type":"lexikon","link":"https:\/\/www.invictus-lead-generation.de\/en\/lexikon\/sem\/","title":{"rendered":"Search Engine Marketing"},"content":{"rendered":"<p>SEM (engl. Search Engine Marketing) auch Suchmaschinenmarketing ist ein Teilbereich des Online Marketings. SEM umfasst alle Ma\u00dfnahmen, die f\u00fcr eine bessere Positionierung einer Webseite in den Suchergebnissen von Suchmaschinen sorgen. Diese Ziele erreicht man durch die zwei Teilbereiche des Suchmaschinemarketings:\u00a0<a href=\"https:\/\/Invictus-lead-generation.de\/lexikon\/#seo\">SEO<\/a>\u00a0and\u00a0<a href=\"https:\/\/Invictus-lead-generation.de\/lexikon\/#sea\">SEA<\/a>.<\/p>","protected":false},"parent":0,"template":"","class_list":["post-734","lexikon","type-lexikon","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Was bedeutet SEM - Invictus Lead Generation GmbH<\/title>\n<meta name=\"description\" content=\"Was bedeutet &quot;SEM&quot;? Schauen Sie die Definition im Invictus Lexikon nach! Ihr Leitfaden f\u00fcr Marketingbegriffe\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.invictus-lead-generation.de\/en\/wp-json\/wp\/v2\/lexikon\/734\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Was bedeutet SEM - Invictus Lead Generation GmbH\" \/>\n<meta property=\"og:description\" content=\"Was bedeutet &quot;SEM&quot;? Schauen Sie die Definition im Invictus Lexikon nach! Ihr Leitfaden f\u00fcr Marketingbegriffe\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.invictus-lead-generation.de\/en\/lexikon\/sem\/\" \/>\n<meta property=\"og:site_name\" content=\"Invictus Lead Generation GmbH\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-17T09:48:25+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/lexikon\\\/sem\\\/\",\"url\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/lexikon\\\/sem\\\/\",\"name\":\"Was bedeutet SEM - Invictus Lead Generation GmbH\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/#website\"},\"datePublished\":\"2021-08-26T13:05:00+00:00\",\"dateModified\":\"2024-09-17T09:48:25+00:00\",\"description\":\"Was bedeutet \\\"SEM\\\"? Schauen Sie die Definition im Invictus Lexikon nach! Ihr Leitfaden f\u00fcr Marketingbegriffe\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/lexikon\\\/sem\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.invictus-lead-generation.de\\\/lexikon\\\/sem\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/lexikon\\\/sem\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SEM\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/#website\",\"url\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/\",\"name\":\"Invictus Lead Generation GmbH\",\"description\":\"Agentur f\u00fcr B2B Lead Generation\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/#organization\",\"name\":\"Invictus Lead Generation GmbH\",\"url\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/Invictus-Logo_white-4.png\",\"contentUrl\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/Invictus-Logo_white-4.png\",\"width\":1199,\"height\":185,\"caption\":\"Invictus Lead Generation GmbH\"},\"image\":{\"@id\":\"https:\\\/\\\/www.invictus-lead-generation.de\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Was bedeutet SEM - Invictus Lead Generation GmbH","description":"Was bedeutet \"SEM\"? Schauen Sie die Definition im Invictus Lexikon nach! Ihr Leitfaden f\u00fcr Marketingbegriffe","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.invictus-lead-generation.de\/en\/wp-json\/wp\/v2\/lexikon\/734","og_locale":"en_GB","og_type":"article","og_title":"Was bedeutet SEM - Invictus Lead Generation GmbH","og_description":"Was bedeutet \"SEM\"? Schauen Sie die Definition im Invictus Lexikon nach! Ihr Leitfaden f\u00fcr Marketingbegriffe","og_url":"https:\/\/www.invictus-lead-generation.de\/en\/lexikon\/sem\/","og_site_name":"Invictus Lead Generation GmbH","article_modified_time":"2024-09-17T09:48:25+00:00","twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.invictus-lead-generation.de\/lexikon\/sem\/","url":"https:\/\/www.invictus-lead-generation.de\/lexikon\/sem\/","name":"Was bedeutet SEM - Invictus Lead Generation GmbH","isPartOf":{"@id":"https:\/\/www.invictus-lead-generation.de\/#website"},"datePublished":"2021-08-26T13:05:00+00:00","dateModified":"2024-09-17T09:48:25+00:00","description":"Was bedeutet \"SEM\"? Schauen Sie die Definition im Invictus Lexikon nach! Ihr Leitfaden f\u00fcr Marketingbegriffe","breadcrumb":{"@id":"https:\/\/www.invictus-lead-generation.de\/lexikon\/sem\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.invictus-lead-generation.de\/lexikon\/sem\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.invictus-lead-generation.de\/lexikon\/sem\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.invictus-lead-generation.de\/"},{"@type":"ListItem","position":2,"name":"SEM"}]},{"@type":"WebSite","@id":"https:\/\/www.invictus-lead-generation.de\/#website","url":"https:\/\/www.invictus-lead-generation.de\/","name":"Invictus Lead Generation Ltd","description":"B2B Lead Generation Agency","publisher":{"@id":"https:\/\/www.invictus-lead-generation.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.invictus-lead-generation.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.invictus-lead-generation.de\/#organization","name":"Invictus Lead Generation Ltd","url":"https:\/\/www.invictus-lead-generation.de\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.invictus-lead-generation.de\/#\/schema\/logo\/image\/","url":"https:\/\/www.invictus-lead-generation.de\/wp-content\/uploads\/2021\/04\/Invictus-Logo_white-4.png","contentUrl":"https:\/\/www.invictus-lead-generation.de\/wp-content\/uploads\/2021\/04\/Invictus-Logo_white-4.png","width":1199,"height":185,"caption":"Invictus Lead Generation GmbH"},"image":{"@id":"https:\/\/www.invictus-lead-generation.de\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.invictus-lead-generation.de\/en\/wp-json\/wp\/v2\/lexikon\/734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invictus-lead-generation.de\/en\/wp-json\/wp\/v2\/lexikon"}],"about":[{"href":"https:\/\/www.invictus-lead-generation.de\/en\/wp-json\/wp\/v2\/types\/lexikon"}],"wp:attachment":[{"href":"https:\/\/www.invictus-lead-generation.de\/en\/wp-json\/wp\/v2\/media?parent=734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}