More and more companies are using chatbots in their marketing. Through the use of AI and its continuous development, repeatable dialogues can be automated. This saves valuable employee resources while still offering customers added value, as customer communication is both costly and time-consuming. The bots are by no means intended to replace personal customer service, which many customers desire, but they do support companies in addressing customer needs and finding the right contact person. The great hype surrounding chatbot solutions may now be subsiding, but this simply means that this technology has asserted itself and become established. This is also shown by a Statista survey, in which chatbots are the leading technology for planned use in corporate marketing:
There is a wide variety of chatbot providers on the market, and to keep track of this multitude of providers, we are giving you our personal top 5 chatbots to watch out for in 2020:
- Tawk.to
- Userlike
- ChatterOn.io
- SurveySparrow Chatbots
- MobileMonkey
Tawk.to
With tawk.to, you can provide personalised, real-time customer service. You can monitor your website traffic in real-time and interact with precision. This allows you to proactively initiate chats with your website visitors. The number of agents is unlimited. Additionally, this module offers a variety of add-ons, including customisable widgets, ticketing, 27 languages, Javascript API, group messaging, video and voice calls, file uploads, and more. The best part about this intuitive and user-friendly chatbot is that all features are free.
Userlike
This native chatbot takes over the boring part of service interaction – asking about the problem and collecting customer information before handing over the chat to its human colleagues. Use the HTTP API framework to connect your own application logic with Userlike, allowing your chatbots to recognise and answer frequently asked questions. You can even dock IBM Watson to our API. Furthermore, the module offers many add-on possibilities. Prices range from the Free version up to the Business version for €299 per month.
ChatterOn.io
ChatterOn is one of the best AI chatbots that provides you with the necessary tools to create Facebook Messenger chatbots without coding. The platform is designed simply for non-technical users. ChatterOn helps manage the bot flow. You can set up the AI by providing a few examples based on the expected conversation between the user and the bot. ChatterOn's self-learning contextual AI makes it agile and adaptable. Furthermore, it is a full-stack chatbot development platform.
MobileMonkey
The pre-defined chatbots can be launched immediately. The chatbot platform has templates suitable for e-commerce, grocery stores, and customer support. You simply need to add products, frequently asked questions (FAQs), and some general settings. PayPal and Stripe API integrations ensure easy connection of payment methods. It is a chatbot that, due to its simplicity, is ideal for small businesses looking to expand their online trading.
SurveySparrow Chatbots
With SurveySparrow's chatbot platform, you can do more than just initiate a conversation. You can turn it into a platform for gathering feedback. The specially designed embedded inline chatbots can collect information from individual website visitors. With such an intelligent bot, you can easily generate leads. The interactive and 24/7 available chatbots can kick-start feedback processes. The basic version is free. After signing up, you can also use the premium version with the best business features for 14 days for free. After that, the premium version is available from $19.
In order to make the right choice, every company should first create an individual requirements catalogue in order to weigh up which functionalities and criteria the software solution must meet. We primarily use the providers Userlike and tawk.to for our customers, which we use for the following application areas depending on customer needs:
- Customer enquiries
- Appointments
- Ticket bookings
- FAQ Knowledge
- Search and navigation features
- Sales
- Support
- Booking services
- Surveys
- Staff recruitment
- Lead Generation
