MIKORA – Launch of a premium collagen brand

MIKORA stands for the perfect combination of Korean health and beauty tradition with Swiss precision. The result: a high-quality collagen solution that strengthens both inner and outer beauty. Our task was to develop a new brand from scratch, make it visible and position it successfully on the market.

Our Task

MIKORA was a newly founded brand with no digital infrastructure, design foundation, or community. Task: Building a completely new brand identity without existing guidelines.

Project Goals

The goal was to establish a high-quality product in a highly competitive market – with a clear premium claim in design, communication, and user experience.

The Challenges

  • Development of a webshop that adequately presents the premium product and functions with technical reliability
  • Positioning in a saturated market for dietary supplements/collagen products
  • Setting up social media channels and an active community
  • Implementation of targeted social ads for lead and revenue generation from day 1

Implementation

  • Brand building in record time – from the first mood board to going live in just a few weeks
  • Sales launch via own webshop with integrated payment solution
  • Social media channels with a high engagement rate right from the first month
  • Clear brand image with recognition value in a saturated market

Discover the MIKORA Collagen Shop

Facts

  • Brand Design
  • Webshop creation including payment integration
  • social media
  • Social Ads

Further projects

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Stefan Roggatz

CEO